To share access to a Hootsuite Analytics report with colleagues, you must use which option?

The correct method to share access to a Hootsuite Analytics report with colleagues is by using the share button. This function allows you to easily grant access to specific reports within Hootsuite. By clicking the share button, you can send an invitation or link that provides direct access to the report, ensuring that colleagues can view the valuable insights and data presented in that report without needing to export or send it separately.

Other options, while they may have their own purposes, do not provide a straightforward way to share report access in the collaborative Hootsuite environment. Email invitations may require manual steps and are not integrated into the dashboard experience as seamlessly as the share button. The export feature allows you to download reports but does not facilitate sharing access within the Hootsuite platform itself. Likewise, link sharing may not always be an option for reports, depending on the specific settings for visibility and access control in Hootsuite Analytics. Thus, using the share button is the most efficient and effective way to share reports with colleagues in Hootsuite.